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Birmingham · Updated October 2026

The 7 Best Car Rental Companies in Birmingham (2026)

7 fleet operators compared on deposit, excess, tolls and customer record. Nobody pays for placement.

Top 3 at Birmingham

See all 7
  1. 1EnterpriseInternational brand8.9/10
  2. 2SixtInternational brand8.6/10
  3. 3AvisInternational brand8.4/10

The short answer

The best car rental company in Birmingham is Enterprise (8.9/10) — the deepest city network and the one major brand that reliably accepts debit cards. Sixt (8.6/10) has the best New Street station branch, Avis (8.4/10) is strong for rail arrivals, and Arnold Clark (8.3/10) is the strongest UK independent. Critically, Birmingham has a Clean Air Zone: check your vehicle's compliance, because non-compliant cars are charged daily inside the Middleway ring road.

Why Enterprise ranks first

Birmingham car rental: the comparison

Score, pickup, deposit and toll handling for all 7 operators, side by side.

  1. 1EnterpriseOur pick · International brand8.9/10
    Pickup
    Birmingham city branches plus Birmingham International (BHX) airport
    Deposit & excess
    Credit card hold; excess applies (debit cards accepted)
    Tolls
    Clean Air Zone charge is the renter's responsibility; tolls billed after
  2. 2SixtInternational brand8.6/10
    Pickup
    3 Birmingham locations including Birmingham New Street Station (24-hour return) and City Centre
    Deposit & excess
    Credit card hold; high excess on basic rates
    Tolls
    Clean Air Zone charge is the renter's responsibility
  3. 3AvisInternational brand8.4/10
    Pickup
    Birmingham locations including city branches and Birmingham airport
    Deposit & excess
    Credit card hold; excess applies
    Tolls
    Clean Air Zone charge is the renter's responsibility
  4. 4Arnold Clark Car & Van RentalUK independent8.3/10
    Pickup
    Birmingham area branches (city and West Midlands surrounds)
    Deposit & excess
    Card hold; excess applies
    Tolls
    Clean Air Zone charge is the renter's responsibility
  5. 5EuropcarInternational brand8.1/10
    Pickup
    Birmingham city locations plus Birmingham airport
    Deposit & excess
    Credit card hold; excess applies
    Tolls
    Clean Air Zone charge is the renter's responsibility
  6. 6Green MotionUK independent7.8/10
    Pickup
    Birmingham locations; presence skews toward Birmingham International airport
    Deposit & excess
    Credit card in the main driver's name required; card hold applies
    Tolls
    Clean Air Zone charge is the renter's responsibility
  7. 7HertzInternational brand7.7/10
    Pickup
    Birmingham airport desk; limited city-centre presence
    Deposit & excess
    Credit card hold; excess applies
    Tolls
    Clean Air Zone charge is the renter's responsibility

The full ranking, reviewed

Enterprise

8.9/10

Our pick · International brand · Also trades as National & Alamo

Enterprise has the deepest network in and around Birmingham, with city branches alongside the airport operation, making it the best-placed operator for a city pickup and the most practical for one-way hires across the Midlands.

It's also the best of the global brands on payment flexibility — reliably accepting debit cards where others demand credit — and its service culture is genuinely different from the rest: staff are trained to solve problems rather than sell cover. National and Alamo bookings are served from the same desks and fleet.

One Birmingham-specific caution that applies to every operator on this page: the Clean Air Zone charge is yours to pay if you drive a non-compliant vehicle inside the Middleway, and it's enforced against the rental plate weeks later. Ask for a compliant car explicitly.

What's good

  • Deepest city and airport network in the West Midlands
  • Debit cards accepted
  • Best service record of the global brands
  • Good one-way options across the Midlands motorways

Worth knowing

  • Deposit hold and excess apply on standard rates
  • Insurance add-ons are pushed at the desk
  • You pay any Clean Air Zone charge yourself

Sixt

8.6/10

International brand

Sixt has the best station position in Birmingham — a branch at New Street with 24-hour return, which no other operator on this page offers. For an evening or early-morning rail arrival that's decisive, and it's the strongest reason to pick Sixt here.

The City Centre branch is walkable from the station along Navigation Street, and the fleet is the youngest and most premium of the majors. Basic rates carry a high excess and the desk is strict on credit card documentation, so buy the premium protection.

What's good

  • New Street Station branch with 24-hour return
  • Walkable City Centre branch
  • Youngest, most premium fleet
  • Excellent app and check-in flow

Worth knowing

  • High excess on standard rates
  • Strict credit card rules
  • You pay any Clean Air Zone charge yourself

Avis

8.4/10

International brand · Also trades as Budget & Payless

Avis has solid Birmingham coverage with city branches alongside the airport desk, and the Avis Preferred programme lets members skip the counter entirely — useful given the queues that build at New Street-adjacent desks on business mornings.

It's a dependable mid-market choice with a well-maintained fleet, but it doesn't have a dedicated station branch to match Sixt's New Street position, and the standard deposit hold applies.

What's good

  • City branches as well as airport desk
  • Preferred members skip the counter
  • Well-maintained fleet

Worth knowing

  • No dedicated station branch like Sixt
  • Deposit hold on your card
  • Non-member counter waits at peak season

Arnold Clark Car & Van Rental

8.3/10

UK independent

Arnold Clark is the strongest UK independent for the West Midlands, and it holds a 4.9 Trustpilot rating across thousands of reviews — comfortably the best-rated independent name in the business. Its Birmingham-area branches cover the city and its surrounds.

Some branches sit in the wider West Midlands rather than the centre itself, so confirm your collection point before booking. The van and MPV range is a genuine strength if you're moving equipment or travelling as a group.

What's good

  • 4.9 Trustpilot rating across thousands of reviews
  • Strong van and MPV range
  • Good West Midlands coverage

Worth knowing

  • Some branches sit outside the city centre
  • Deposit hold and excess apply
  • You pay any Clean Air Zone charge yourself

Europcar

8.1/10

International brand · Also serves Keddy bookings

Europcar has locations throughout Birmingham with a wide vehicle range, and it's frequently the cheapest headline rate of the majors — the Keddy sub-brand adds further low-cost availability in the city.

The desk experience is the standard Europcar trade-off: strict credit-card-only deposit rules and a firm upsell on excess reduction. Book the inclusive rate online and skip the negotiation.

What's good

  • Locations throughout the city
  • Often the cheapest headline rate
  • Keddy sub-brand for lower-cost options

Worth knowing

  • Credit-card-only deposit rules
  • Aggressive excess upsell at the desk
  • You pay any Clean Air Zone charge yourself

Green Motion

7.8/10

UK independent

Green Motion is the best-value option on this page — an eco-focused UK independent with low-CO2 cars and vans, and its low-emission fleet makes Clean Air Zone compliance far more likely than at operators with older stock, which matters more in Birmingham than anywhere else on our list.

Its Birmingham presence skews toward the international airport rather than the city centre, so it suits airport pickups better than downtown. The consistent customer complaint is documentation strictness: a credit card in the main driver's name is mandatory.

What's good

  • Low-emission fleet — strong CAZ compliance
  • Often the cheapest rates available
  • Vans as well as cars

Worth knowing

  • Presence skews to the airport, not the city
  • Credit card in the driver's name strictly required
  • Counter staff can be inflexible on documents

Hertz

7.7/10

International brand

Hertz's Birmingham presence is weighted toward the airport rather than the city centre, making it more of an airport operator here. The Gold Plus Rewards programme gives members faster service and dedicated bays, and the 'Collection' series lets you book a specific named model.

For a downtown Birmingham collection, one of the operators with a genuine city or New Street branch will serve you better.

What's good

  • Book specific named models via Collection
  • Strong Gold Plus loyalty programme
  • Good fleet at the airport

Worth knowing

  • Limited city-centre presence
  • Deposit hold applies
  • Pricier once add-ons land

How we score

Every company is scored out of 10 on the same four weighted criteria. Rankings are editorial and cannot be bought.

We rank fleet operators only. Brokers and aggregators don't own a single car, so they don't appear. Sister brands that share desks and fleet are ranked once, together.

See the scores applied ↑
  1. Price transparency30%

    What the headline rate hides: deposits, card holds, excess, toll handling and desk upsells. All-inclusive pricing scores highest.

  2. Customer record30%

    Verified public ratings — Google reviews first — weighted by volume. A 5.0 across 1,800 reviews beats a 4.9 across twelve.

  3. Pickup experience20%

    In-terminal desks versus shuttles, queue reality at peak season, paperwork friction and out-of-hours returns.

  4. Fleet & flexibility20%

    Fleet age and range, automatic availability, one-way options, minimum-age rules and payment-card flexibility.

Renting at Birmingham: what the desks don't advertise

  1. Birmingham's Clean Air Zone is the most important city-specific fact on this page. The CAZ covers the area inside the A4540 Middleway Ring Road, operates 24 hours a day, seven days a week, and charges vehicles that don't meet the emissions standard — there's no daily pass and no advance payment, it's enforced by automatic number-plate recognition.

  2. The CAZ charge falls on the vehicle, and therefore on you as the renter — the rental company does not pay it and will pass on any Penalty Charge Notice it receives weeks later. Modern Euro 6 diesel and Euro 4 petrol rental cars generally comply, but an older vehicle in a fleet will not. Confirm your specific car's compliance rather than assuming the company's whole fleet qualifies.

  3. The Middleway boundary is the practical thing to understand: the CAZ covers the roads inside the ring road but not the Middleway itself, so a city pickup just outside the ring can keep you clear of the zone entirely if your trip is mostly motorway-based.

  4. Birmingham New Street is the busiest railway station in the UK outside London, and it has genuine station collection: Sixt runs a 24-hour-return branch at the station, which is the standout city feature here — no other Birmingham operator offers round-the-clock station collection.

  5. Birmingham is the most natural of the big English cities for a one-way hire, sitting at the centre of the motorway network: collect in town and drop at Heathrow, Manchester, Bristol or the West Midlands airports, and the majors all price it. Drop fees out of the Midlands are moderate compared with London.

  6. Peak-season demand is event and conference driven — the ICC and NEC pull business traffic, and Christmas market season plus football at Villa Park and St Andrew's can thin city fleets. Book a city desk ahead for those dates.

Birmingham car rental FAQ

Does Birmingham have a Clean Air Zone?

Yes — Birmingham's CAZ covers the area inside the A4540 Middleway Ring Road, operating 24/7 and enforced by ANPR. The charge falls on the vehicle, so it falls on you as the renter: the rental company does not pay it and will pass on any Penalty Charge Notice. The Middleway itself is excluded.

Will my rental car be Clean Air Zone compliant?

Most modern fleets are, but confirm at the desk — non-compliant vehicles are charged, and a budget category or older car may not meet the standard. The boundary to understand is the Middleway: the CAZ covers roads inside the ring road but not the Middleway itself.

Where can I collect a car at Birmingham New Street?

Sixt runs a 24-hour-return branch at or beside New Street — the busiest railway station in the UK outside London, and genuine station collection for rail arrivals.

Should I collect my rental in Birmingham city or at the airport?

Birmingham is the most natural of the big English cities for one-way hire, sitting at the centre of the motorway network. If you're landing, the airport's sheltered-walk collection centre is convenient; if you're already in the city, New Street desks avoid the airport detour.

Can I collect in Birmingham and drop off elsewhere?

Yes — collect in town and drop at most UK airports or cities. Being central on the motorway network makes Birmingham one of the easiest one-way bases in England.